Insights

4 Must-Have Email Automations to Win eCommerce

4 Must-Have Email Automations to Win eCommerce

Utilizing email automations and flows is an essential part of email marketing for your eCommerce store in 2022 and beyond.

Ryan Kodzik November 13, 2021 Klaviyo & Email Strategy
Klaviyo & iOS 15: What the Update Means for Your Email Marketing

Klaviyo & iOS 15: What the Update Means for Your Email Marketing

The latest iOS update has brought some changes to email marketing best practices. Here’s how Klaviyo users can adapt to the needs of iOS 15.

Ryan Kodzik November 3, 2021 Klaviyo & Email Strategy
Klaviyo: A Modern Alternative to Mailchimp

Klaviyo: A Modern Alternative to Mailchimp

Running a business online involves keeping track of a plethora of emails, and successful eCommerce shop owners need to have a user-friendly platform for managing their marketing and other emails. Choosing the right email marketing platform is a key aspect of keeping your customers in the loop about your promotions, new products, and everything else […]

Ryan Kodzik April 6, 2021 Marketing Your Shopify Store
Will eCommerce Survive COVID-19?

Will eCommerce Survive COVID-19?

Find out how the coronavirus is impacting ecommerce, the shift in demand patterns and experts’ predictions on what the future holds for ecommerce businesses

Ryan Kodzik August 12, 2020 Increasing Your Shopify Sales
Why You Should Start Thinking About Black Friday Now

Why You Should Start Thinking About Black Friday Now

Successful marketing campaigns take time to plan, promote, and execute. Black Friday and Cyber Monday sales might not be on your customers’ minds just yet, but it’s time to start thinking about your approach to your biggest sale of the year.

Ryan Kodzik July 16, 2020 Shopify Stats & Trends
Now is The Time to Double Down on Email Marketing

Now is The Time to Double Down on Email Marketing

With more people than ever shopping online, now is the perfect time to strengthen your brand and business relationship with customers.
How can you stay in touch and communicate with them effectively? For starters, you may want to ramp up your email marketing, as it is the winning strategy to capitalize on all of the opportunities in the eCommerce industry.

Ryan Kodzik June 30, 2020 Klaviyo & Email Strategy
MailChimp & Shopify Breakup: Klaviyo Saves the Day

MailChimp & Shopify Breakup: Klaviyo Saves the Day

The Low-Down The eCommerce world has recently received some huge news that MailChimp will be stopping their integration on Shopify as of May this year (2019). Since both MailChimp and Shopify are world-renowned platforms in the eCommerce industry, this news came as quite a shock. The exact details of the breakup are complicated. We currently […]

Ryan Kodzik April 2, 2019 Shopify Stats & Trends
How to Reclaim Lost Sales with Abandoned Cart Automation

How to Reclaim Lost Sales with Abandoned Cart Automation

Shopping cart abandonment is the boogie-man of the eCommerce industry. Despite us all knowing about the issue for years, the latest abandonment rates still sit at a massive hair-thinning 75%! The issue keeps getting worse. In fact, it was 55% in 2010, which is when most eCommerce businesses decided they needed to do something about […]

Ryan Kodzik December 8, 2018 Marketing Your Shopify Store