Insights

Everything Brands Should Know About iOS 26: Unknown Senders May Be Hidden from Inboxes

Everything Brands Should Know About iOS 26: Unknown Senders May Be Hidden from Inboxes

Discover how the iOS 26 SMS marketing update affects deliverability, tracking, and engagement—and what marketers need to know.
Ryan Kodzik September 16, 2025 Increasing Your Shopify Sales
MMS Marketing for E-Commerce: What It Is and How to Use It

MMS Marketing for E-Commerce: What It Is and How to Use It

Discover how MMS marketing can boost engagement for e-commerce brands. Learn what it is, how it works, and the best ways to use it.
Ryan Kodzik March 5, 2025 Increasing Your Shopify Sales
What Is Conversion Marketing? Strategies for Shopify Success

What Is Conversion Marketing? Strategies for Shopify Success

Learn how conversion marketing can boost your Shopify store’s success. Discover proven strategies to increase your conversion rate.
Ryan Kodzik February 26, 2025 Increasing Your Shopify Sales
Ads Are More Expensive: Focus on Increasing Conversion Value

Ads Are More Expensive: Focus on Increasing Conversion Value

Focus on boosting conversion value instead of ad costs. Explore strategies to maximize revenue and smarter approaches to eCommerce growth.
Ryan Kodzik February 16, 2024 Increasing Your Shopify Sales
Can Selling on Amazon Increase Your Shopify Success?

Can Selling on Amazon Increase Your Shopify Success?

Learn how selling on Amazon complements Shopify, helping you enhance sales, expand visibility, and grow your eCommerce business.
Ryan Kodzik February 16, 2024 Increasing Your Shopify Sales
What’s Your Churn Rate? Using Negative Metrics to Create the Best 2024 Strategy

What’s Your Churn Rate? Using Negative Metrics to Create the Best 2024 Strategy

Leverage churn rate metrics to refine your eCommerce strategy and build stronger connections with your customer base.
Ryan Kodzik February 15, 2024 Increasing Your Shopify Sales
Conversion Rate Optimization: Why a Long-Term, Iterative Strategy Is the Best Option

Conversion Rate Optimization: Why a Long-Term, Iterative Strategy Is the Best Option

Maximize eCommerce conversions with a long-term, iterative approach to conversion rate optimization that delivers lasting results.
Ryan Kodzik December 9, 2023 Increasing Your Shopify Sales
The Importance of Customer Lifetime Value: What It Is & Why It Matters

The Importance of Customer Lifetime Value: What It Is & Why It Matters

Discover why customer lifetime value (CLV) matters and learn strategies to maximize your profitability and customer retention.
Ryan Kodzik October 16, 2023 Increasing Your Shopify Sales