Insights

Shopify Plus: Is it right for you?

Shopify Plus: Is it right for you?

Anyone who has dabbled in eCommerce over the last few years knows what Shopify is.  Shopify stands out because it allows merchants to focus on actually running a business vs. dealing with technical issues. Couple that with their knack for security and reliability, and you’ve got yourself a platform that eCommerce retailers love. Well, what […]

Ryan Kodzik August 2, 2019 Shopify Stats & Trends
How to Create Shopify Automated Email Campaigns Using Klaviyo

How to Create Shopify Automated Email Campaigns Using Klaviyo

When it comes to marketing your store online, you have so many choices — chatbots, Facebook and Google Ads, email… and the list goes on. For many business owners, it’s far too easy to get “shiny object syndrome” and keep jumping around from one marketing channel to the next. The challenge is knowing which techniques […]

Ryan Kodzik May 27, 2019 Klaviyo & Email Strategy
How to Strategically Organize Your Products in Shopify to Get More Sales

How to Strategically Organize Your Products in Shopify to Get More Sales

It’s no secret that your product organization in your Shopify store has a major impact on the way users browse and shop as well as their overall experience. You’ve probably agonized over your collection and tag structure since the launch of your store — and invested too much of your time getting it all together. […]

Ryan Kodzik May 14, 2019 Marketing Your Shopify Store
Which eCommerce Platform is the Fastest? Shopify vs WooCommerce vs Magento

Which eCommerce Platform is the Fastest? Shopify vs WooCommerce vs Magento

Your eCommerce site has one job to do and it needs to do it well — it needs to generate sales. People should be coming to your site, finding the products they want and need, then making a purchase. That’s the goal. It might surprise you to learn that your website’s speed is a major […]

Ryan Kodzik April 25, 2019 Marketing Your Shopify Store
Shopify vs WooCommerce: Which One Comes Out on Top?

Shopify vs WooCommerce: Which One Comes Out on Top?

Shopify and WooCommerce are two of the top contenders for eCommerce store owners looking for a top-tier solution for selling their products online. When you’re comparing them for your business, you have to focus on finding out which one is the best one for you — not which one is the best overall. So, the […]

Ryan Kodzik April 9, 2019 Marketing Your Shopify Store
How eCommerce Brands Can Use Online Reviews on Shopify

How eCommerce Brands Can Use Online Reviews on Shopify

Having online reviews on Shopify products can make or break a sale. Let’s be honest, when is the last time that you bought something on Amazon without reading at least a few reviews first? Have you ever clicked on a product that had less than 3 stars? Those little stars hold a great deal of […]

Ryan Kodzik March 13, 2019 Marketing Your Shopify Store
9 Easy Ways to Promote Your eCommerce Brand Online

9 Easy Ways to Promote Your eCommerce Brand Online

A business brand is more than just a logo and it’s bigger than your company name. A brand is something that people can relate to and connect with. Some of the biggest companies in the world understand this concept. When you have products that you sell online: Your brand is the reason that people purchase […]

Ryan Kodzik February 27, 2019 Marketing Your Shopify Store
The Best-Looking Fashion Sites of 2018 & What We Can Learn From Them

The Best-Looking Fashion Sites of 2018 & What We Can Learn From Them

Now that 2018 has officially wrapped up?, It’s time for a look back at this year’s best-looking fashion sites. Not only are we going to look at these stunning websites, but we’re also going to analyze each one and go over some great overall thematic tips that we can learn from them. We aren’t going […]

Ryan Kodzik January 17, 2019 eCommerce Design