Insights

California Consumer Privacy Act (CCPA) Comes in from 2020, Raising the Bar for US Privacy Protection
Understand how the California Consumer Privacy Act (CCPA) impacts eCommerce and learn steps to stay compliant and protect data.

Why Your Site Should be Accessible and What You Need to Do
Make your eCommerce site accessible to benefit all users, meet compliance standards, and improve engagement and conversion rates.

How to Use SMS Marketing for Shopify: 5 Tips for Beginners
Explore 5 beginner-friendly SMS marketing strategies to enhance your Shopify store’s engagement and boost customer retention.

How to Boost Sales with Conversion Rate Optimization
Discover the power of conversion rate optimization (CRO) to increase sales and create a better shopping experience for your customers.

3 Shopify Apps that Streamline your Return Process
Customer returns are a given for every eCommerce retailer. We suggest these 4 Shopify apps to improve your return process.

eCommerce Buyer Behavior Trends in 2020
Explore key 2020 eCommerce buyer trends and learn how to adapt to shifting customer expectations and purchasing behaviors.

User Experience vs. Customer Experience: What is the Difference?
Understand the key differences between user experience (UX) and customer experience (CX) and how they affect your eCommerce success.
