Insights

Does My Site Need an FAQ Page?

Does My Site Need an FAQ Page?

An FAQ page can engage audiences before they get frustrated and reach new shoppers researching potential buys. See how to build (or rebuild) your FAQ page.

Ryan Kodzik November 10, 2022 Marketing Your Shopify Store
6 Best Practices to Simplify Your Online Checkout Process and Get More Orders

6 Best Practices to Simplify Your Online Checkout Process and Get More Orders

Optimize your online checkout process to convert more shoppers and create a more enjoyable transaction. Consider these six best practices.

Ryan Kodzik September 8, 2022 eCommerce Design
4 Strategies for Soliciting Product Reviews for Your Shopify Store

4 Strategies for Soliciting Product Reviews for Your Shopify Store

In Part 2 of our series on reviews, we dig into getting great Shopify reviews for your store and making the most of your product review strategy.

Ryan Kodzik April 14, 2022 eCommerce Design
What A/B Testing Is and Why You Should Always Be Doing It for Your eCommerce Site

What A/B Testing Is and Why You Should Always Be Doing It for Your eCommerce Site

As you design your website, A/B testing can give you key insights. This guide introduces eCommerce owners to what A/B testing is and why it’s essential.

Ryan Kodzik October 13, 2021 eCommerce Design
User Experience vs. Customer Experience: What is the Difference?

User Experience vs. Customer Experience: What is the Difference?

Do you understand the difference between user experience (UX) and customer experience (CX)? If you don’t, you might be leaving money on the table. When you run a business, it’s easy to get overwhelmed by all the new vocabulary that you have to learn. ROI, CRO, EOD, FTE, IMO, KISS, MoM, MTD, OOO, POC, PTE, […]

Ryan Kodzik January 13, 2020 eCommerce Design
Shopify: Bespoke Designs vs Purchased Themes

Shopify: Bespoke Designs vs Purchased Themes

Let’s consider a scenario in which your e-commerce business is rapidly growing, perhaps much more than you ever intended. As you continue to have hundreds of sales on your small site, you realize it’s probably time to move on from your current platform and reassess your options. If you’ve stumbled across this article, you could […]

Ryan Kodzik February 20, 2019 eCommerce Design
The Best-Looking Fashion Sites of 2018 & What We Can Learn From Them

The Best-Looking Fashion Sites of 2018 & What We Can Learn From Them

Now that 2018 has officially wrapped up?, It’s time for a look back at this year’s best-looking fashion sites. Not only are we going to look at these stunning websites, but we’re also going to analyze each one and go over some great overall thematic tips that we can learn from them. We aren’t going […]

Ryan Kodzik January 17, 2019 eCommerce Design