Sultre: BigCommerce to Shopify Migration for a Fashion eCommerce Brand
40%
increase in revenue with email marketing
48%
email open rate
12%
email lists increased
20%
increase in organic traffic since launch of new website
When we started our engagement with Sultre, a fashion brand that offers a unique mix of everyday style and exclusive designer pieces, the goal was clear: migrate their website from BigCommerce to Shopify, introduce Shopify POS, establish baseline metrics, and transition to a modern eCommerce email platform.
Sultre’s previous BigCommerce store lacked the flexibility they needed to scale. Moving to Shopify unlocked a faster, more customizable foundation — and gave us the tools to start building toward their real growth goals from day one.
As our partnership evolved, so did our scope. We became an extension of their team, driving measurable results and designing with data in mind. Working closely with the CEO, we helped the Sultre team identify the KPIs that actually mattered for their growth targets.
“Cannot even begin to tell you how much we have enjoyed working with you and your team, and all the ways we have grown and all the incredible improvements that have been made and all the amazing things that could still be done…”
Traci Kabran, Owner/CEO, Sultre
Inspired by large online retailers like Revolve, we positioned Sultre for serious growth by consistently finding new opportunities to increase revenue. The implementation of a tailored, automated email strategy drove enough sales to cover their retainer costs — in just three months. Custom-designed email templates were personalized to fit the Sultre brand and built dynamically, so images updated based on live inventory.
At Future Holidays, we believe in leaving clients stronger than we found them. Our account strategist built a detailed playbook so the Sultre team could make site updates independently, without relying on us for every small change.
Throughout our engagement, we spearheaded initiatives that drove real dollars and created campaigns that fully embodied the Sultre brand. Our ability to adapt and prioritize earned us the trust of their leadership team.
Future Holidays specializes in BigCommerce to Shopify migrations for fashion and lifestyle brands. If you’re on BigCommerce and thinking about making the move, we’d love to show you what’s possible.
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