Plantlife

Natural body care company grows revenue with site optimization and email strategy

Plantlife

Plantlife, a company specializing in all-natural soaps, lotions and aromatherapy, came to Future Holidays when they wanted a site refresh.

The health and wellness of their customers are at the forefront of their business model, and they wanted their website and email campaigns to showcase that.

Through a site migration from Magento to Shopify, Plantlife was able to take advantage of all the enhanced UX features that come with Shopify’s all-in-one CMS platform.

Klaviyo set up and implementation allowed our client to better understand their mailing list, segment specific audiences, and reach new and returning customers in a more engaging way.

Results

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Increase in new user visits

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Increase in overall site visits

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Increase in website traffic from email

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Increase in conversion rate

Initial flows like Welcome, Abandon Cart, and Winback all helped Plantlife gain more valuable insights into who is viewing their website and buying their products.

Combined with a retainer of design and development services to improve UX and functionality, Plantlife saw exponential growth in terms of website visibility, conversion rate, and overall more sales.

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