Insights

What A/B Testing Is and Why You Should Always Be Doing It for Your eCommerce Site

What A/B Testing Is and Why You Should Always Be Doing It for Your eCommerce Site

As you design your website, A/B testing can give you key insights. This guide introduces eCommerce owners to what A/B testing is and why it’s essential.

Ryan Kodzik October 13, 2021 Shopify Design
Start Your 2021 Black Friday Preparation Now

Start Your 2021 Black Friday Preparation Now

It’s never too early for eCommerce owners to start getting ready for Black Friday. Here are some steps you can take now to prepare for Black Friday 2021.

Ryan Kodzik September 21, 2021 Increasing Your Shopify Sales
How to Use SMS Marketing to Complement Your Email Marketing Strategy

How to Use SMS Marketing to Complement Your Email Marketing Strategy

With the right SMS marketing strategy, you can directly reach your eCommerce customers. Keep these best practices in mind when creating yours.

Ryan Kodzik May 25, 2021 Klaviyo & Email Strategy
Increase Your Customers’ Convenience with a Subscription Program

Increase Your Customers’ Convenience with a Subscription Program

Chances are, your eCommerce business has seen a significant increase in sales over the past year. Online shopping began primarily as a way to get items that weren’t available in a nearby store, but it has gradually shifted to becoming the main way of getting everyday items for many consumers. The challenges of the past […]

Ryan Kodzik April 1, 2021 Increasing Your Shopify Sales
eCommerce Sales Down? Check These 3 Things

eCommerce Sales Down? Check These 3 Things

It’s a story that’s all too common for eCommerce stores. Sales are soaring, customers are happy, and business is good. Then everything starts trending down. From one week to the next you’re seeing a drastic drop in sales. Nothing should have changed — but something obviously did. How do you track down the problem, fix […]

Ryan Kodzik July 15, 2019 Shopify Stats & Trends
How to Strategically Organize Your Products in Shopify to Get More Sales

How to Strategically Organize Your Products in Shopify to Get More Sales

It’s no secret that your product organization in your Shopify store has a major impact on the way users browse and shop as well as their overall experience. You’ve probably agonized over your collection and tag structure since the launch of your store — and invested too much of your time getting it all together. […]

Ryan Kodzik May 14, 2019 Marketing Your Shopify Store
Why Mobile Experiences in E-Commerce are Important

Why Mobile Experiences in E-Commerce are Important

Every year, the statistics and numbers for eCommerce mobile experiences continue to rise. According to Statista: There are significantly more users accessing the web from their smartphone or tablet than a desktop now than ever before. Percentages show that mobile usage has risen from 52.4% in 2016 to 67.2% in 2019. These statistics also predict […]

Ryan Kodzik March 6, 2019 Shopify Stats & Trends
9 Easy Ways to Promote Your eCommerce Brand Online

9 Easy Ways to Promote Your eCommerce Brand Online

A business brand is more than just a logo and it’s bigger than your company name. A brand is something that people can relate to and connect with. Some of the biggest companies in the world understand this concept. When you have products that you sell online: Your brand is the reason that people purchase […]

Ryan Kodzik February 27, 2019 Most Popular Blogs