Insights

From NYC to Your Cart: The DTC Food & Beverage Trends Shaping 2025
Let’s start with a number, because it’s the most important one right now: $195 billion. That’s the projected size of the direct-to-consumer food and beverage market by 2031, growing at a staggering 18.7% CAGR from 2024 to 2031. That isn’t just a forecast. It’s a massive opportunity. We were on the ground at the Summer […]
Let’s start with a number, because it’s the most important one right now: $195 billion. That’s the projected size of the direct-to-consumer food and beverage market by 2031, growing at a staggering 18.7% CAGR from 2024 to 2031. That isn’t just a forecast. It’s a massive opportunity. We were on the ground at the Summer […]

2025 eCommerce Holiday Calendar + Free Template
Start creating your marketing plan for 2025. Consider these important eCommerce dates for 2025 as you build out your campaign calendar.
Start creating your marketing plan for 2025. Consider these important eCommerce dates for 2025 as you build out your campaign calendar.

Can Selling on Amazon Increase Your Shopify Success?
Selling on Amazon is a powerful strategy for eCommerce businesses. Learn more about adding a new channel to your business alongside your Shopify site.
Selling on Amazon is a powerful strategy for eCommerce businesses. Learn more about adding a new channel to your business alongside your Shopify site.

Important eCommerce Dates for 2024 + FREE Calendar Template
Start creating your marketing plan for 2024. Consider these important eCommerce dates for 2024 as you build out your campaign calendar.
Start creating your marketing plan for 2024. Consider these important eCommerce dates for 2024 as you build out your campaign calendar.

The Importance of Customer Lifetime Value: What It Is & Why It Matters
Learn more about the importance of customer lifetime value, how to measure it, and how to increase it to optimize your online business’s profitability.
Learn more about the importance of customer lifetime value, how to measure it, and how to increase it to optimize your online business’s profitability.

7 Reasons to Keep Your Digital Marketing Costs and Budget Steady During a Sales Slump
From economic fluctuations and political instability to rising competition and seasonal changes, buyer confidence and behavior have many reasons to suffer. When facing a sales slump, many businesses react by cutting marketing costs. In reality, doing this has only a slight positive impact on the company’s well-being at the moment of the slump. However, it […]
From economic fluctuations and political instability to rising competition and seasonal changes, buyer confidence and behavior have many reasons to suffer. When facing a sales slump, many businesses react by cutting marketing costs. In reality, doing this has only a slight positive impact on the company’s well-being at the moment of the slump. However, it […]

The Art of Leveraging Repeat Business: 2023 Customer Retention Metrics in eCommerce
Customer retention is critical in eCommerce. Learn more about calculating and boosting customer retention metrics in eCommerce to make your store stronger.
Customer retention is critical in eCommerce. Learn more about calculating and boosting customer retention metrics in eCommerce to make your store stronger.

What Is the Online Buyer’s Journey, and How Can You Map One for Your Business?
Understanding the online buyer’s journey will make your marketing content more engaging. Use this guide to plan out content creation and campaigns.
Understanding the online buyer’s journey will make your marketing content more engaging. Use this guide to plan out content creation and campaigns.