Insights

Back from the Dead: How to Use QR Codes in Your eCommerce Marketing

Back from the Dead: How to Use QR Codes in Your eCommerce Marketing

Few marketing technologies have gone through a product history as complicated as the QR code. If you stopped using QR codes after they were declared dead a decade ago, no marketing expert would have blamed you. And yet, this year’s floating QR code commercial generated more buzz than any other Super Bowl ad. Was the […]

Ryan Kodzik June 2, 2022 Marketing Your Shopify Store
3 Creative Promotion Ideas for Your eCommerce Store

3 Creative Promotion Ideas for Your eCommerce Store

Shine the spotlight on your products! Go beyond the typical promos with these fun and actionable ideas for your store’s eCommerce promotion strategy.

Ryan Kodzik May 12, 2022 Marketing Your Shopify Store
Revitalize Your Marketing with New Klaviyo Features

Revitalize Your Marketing with New Klaviyo Features

Klaviyo continues to empower marketing for eCommerce businesses, and this is certainly seen through their new game-changing updates. Klaviyo released a new set of features in late April 2022 that not only improve efficiency for eCommerce businesses, but are helping to maximize their marketing efforts for more streamlined success. A huge part of the new Klaviyo updates […]

Ryan Kodzik May 6, 2022 Marketing Your Shopify Store
How to Start a Referral Program for Your eCommerce Store

How to Start a Referral Program for Your eCommerce Store

A rewards or referral program can drive more business to your eCommerce store and help make your happy customers even happier. Learn how to get started.

Ryan Kodzik April 21, 2022 Marketing Your Shopify Store
What to Plan for After Your Website Launches

What to Plan for After Your Website Launches

Once you launch your new website, don’t just sit back and wait. Take action with these steps to set your new site up for success.

Ryan Kodzik February 25, 2022 Marketing Your Shopify Store
When Should You Take an Inactive Subscriber Off Your Mailing List?

When Should You Take an Inactive Subscriber Off Your Mailing List?

Maintaining good email list hygiene is just as important to your email marketing as getting new subscribers. Learn why, and how, to keep a clean email list.

Ryan Kodzik February 15, 2022 Marketing Your Shopify Store
Untapped Potential: How to Nurture Your Inactive Lists Through Effective Winback Strategies

Untapped Potential: How to Nurture Your Inactive Lists Through Effective Winback Strategies

Convert inactive subscribers on your email lists with these winback strategies to maximize your email marketing capabilities.

Ryan Kodzik January 28, 2022 Marketing Your Shopify Store
How Can I Increase My eCommerce Shop’s Site Traffic?

How Can I Increase My eCommerce Shop’s Site Traffic?

Site traffic is a crucial metric for eCommerce owners to pay attention to. Here’s your guide to understanding and increasing your site traffic.

Ryan Kodzik October 26, 2021 Marketing Your Shopify Store