Insights

Multichannel Klaviyo Strategies for ‘Buy with Prime’ and Shopify

Multichannel Klaviyo Strategies for ‘Buy with Prime’ and Shopify

Integrating Klaviyo strategies for Buy with Prime can boost your overall performance. Take a closer look at how the platforms work together.

Ryan Kodzik September 22, 2024 Klaviyo & Email Strategy
The Secret to Higher Email Conversion Rates: There Is No Secret, Just Science

The Secret to Higher Email Conversion Rates: There Is No Secret, Just Science

Higher email conversion rates improve sales and customer engagement. Learn more about how detailed, thorough testing will improve your KPIs.

Ryan Kodzik September 22, 2024 Klaviyo & Email Strategy
The Key to Bigger Email Marketing ROI Isn’t Consistency—It’s Planning

The Key to Bigger Email Marketing ROI Isn’t Consistency—It’s Planning

Improve your email marketing ROI with a more robust planning stage. Use this guide to get your timing and messaging just right.

Ryan Kodzik February 23, 2024 Klaviyo & Email Strategy
Ads Are More Expensive: Focus on Increasing Conversion Value

Ads Are More Expensive: Focus on Increasing Conversion Value

Organizations that prioritize conversion value over ad metrics can see a higher return on investment. Learn more about CRO and how to get started.

Ryan Kodzik February 16, 2024 Increasing Your Shopify Sales
What’s Your Churn Rate? Using Negative Metrics to Create the Best 2024 Strategy

What’s Your Churn Rate? Using Negative Metrics to Create the Best 2024 Strategy

Track negative metrics like customer churn rate to learn more about how your eCommerce business is performing and what strategic changes you need to make.

Ryan Kodzik February 15, 2024 Increasing Your Shopify Sales
Conversion Rate Optimization: Why a Long-Term, Iterative Strategy Is the Best Option

Conversion Rate Optimization: Why a Long-Term, Iterative Strategy Is the Best Option

The right conversion rate optimization strategy prioritizes constant monitoring and adjustments. See how this approach can drive more conversions and sales.

Ryan Kodzik December 9, 2023 Increasing Your Shopify Sales
Sustaining Business Performance and Maintaining Momentum-Based Growth During a Recession

Sustaining Business Performance and Maintaining Momentum-Based Growth During a Recession

Keeping your market position or growing your business is possible during recessions. Learn more about sustaining business performance when the market turns.

Ryan Kodzik October 16, 2023 Increasing Your Shopify Sales
7 Best Practices When Emailing Your Customers

7 Best Practices When Emailing Your Customers

Following customer email best practices can boost engagement, new subscribers, and your marketing KPIs. Implement these steps to maximize your results.

Ryan Kodzik May 18, 2023 Klaviyo & Email Strategy