Insights

How to Create Shopify Automated Email Campaigns Using Klaviyo

How to Create Shopify Automated Email Campaigns Using Klaviyo

When it comes to marketing your store online, you have so many choices — chatbots, Facebook and Google Ads, email… and the list goes on. For many business owners, it’s far too easy to get “shiny object syndrome” and keep jumping around from one marketing channel to the next. The challenge is knowing which techniques […]

Ryan Kodzik May 27, 2019 Klaviyo & Email Strategy
MailChimp & Shopify Breakup: Klaviyo Saves the Day

MailChimp & Shopify Breakup: Klaviyo Saves the Day

The Low-Down The eCommerce world has recently received some huge news that MailChimp will be stopping their integration on Shopify as of May this year (2019). Since both MailChimp and Shopify are world-renowned platforms in the eCommerce industry, this news came as quite a shock. The exact details of the breakup are complicated. We currently […]

Ryan Kodzik April 2, 2019 Shopify Stats & Trends
How to Reclaim Lost Sales with Abandoned Cart Automation

How to Reclaim Lost Sales with Abandoned Cart Automation

Shopping cart abandonment is the boogie-man of the eCommerce industry. Despite us all knowing about the issue for years, the latest abandonment rates still sit at a massive hair-thinning 75%! The issue keeps getting worse. In fact, it was 55% in 2010, which is when most eCommerce businesses decided they needed to do something about […]

Ryan Kodzik December 8, 2018 Increasing Your Shopify Sales
Five Proven Shopify Email Campaigns That You Can Implement Today

Five Proven Shopify Email Campaigns That You Can Implement Today

If you’re ready to take your Shopify marketing to the next level, then you need to consider starting at least one of these proven email campaigns to reach your prospects. This involves thinking more creatively on your email campaigns to entice your customers and go beyond standard email formats. First, you’ll want to understand the […]

Ryan Kodzik November 25, 2018 Klaviyo & Email Strategy
How Automated Email Marketing Campaigns Boost Sales in Your Shopify Store

How Automated Email Marketing Campaigns Boost Sales in Your Shopify Store

You save time and your customers get more value. Let’s start with an example, which should help clarify what email automation and segmentation do in the real world. Bob is a prospect that visits your store… Unfortunately, Bob is a penny-pincher, and he needs to know every single detail before he makes his purchase. So, […]

Ryan Kodzik November 11, 2018 Klaviyo & Email Strategy