Insights

Email Marketing for eCommerce: 15 Strategies That Drive Sales

Email Marketing for eCommerce: 15 Strategies That Drive Sales

If you’re running an eCommerce brand today, one thing is clear: earning and keeping customer attention is harder than ever. Paid ads cost more. Organic reach is shrinking. And your audience expects brands to show up where it matters most: their inbox. That’s why ecommerce email marketing is essential. But success doesn’t come from random […]

Ryan Kodzik April 29, 2025 Klaviyo & Email Strategy
Everything You Need to Know About Klaviyo’s B2C CRM

Everything You Need to Know About Klaviyo’s B2C CRM

Customer relationships drive eCommerce growth. But building those connections has never been more challenging—competition is fierce, and personalization is now an expectation, not a bonus.  Klaviyo’s new B2C CRM is designed to help brands meet that challenge head-on. Built for businesses selling directly to consumers, it promises to simplify how brands manage customer data, automate […]

Ryan Kodzik February 24, 2025 Klaviyo & Email Strategy
Multichannel Klaviyo Strategies for ‘Buy with Prime’ and Shopify

Multichannel Klaviyo Strategies for ‘Buy with Prime’ and Shopify

Integrating Klaviyo strategies for Buy with Prime can boost your overall performance. Take a closer look at how the platforms work together.

Ryan Kodzik September 22, 2024 Klaviyo & Email Strategy
The Secret to Higher Email Conversion Rates: There Is No Secret, Just Science

The Secret to Higher Email Conversion Rates: There Is No Secret, Just Science

Higher email conversion rates improve sales and customer engagement. Learn more about how detailed, thorough testing will improve your KPIs.

Ryan Kodzik September 22, 2024 Klaviyo & Email Strategy
The Key to Bigger Email Marketing ROI Isn’t Consistency—It’s Planning

The Key to Bigger Email Marketing ROI Isn’t Consistency—It’s Planning

Improve your email marketing ROI with a more robust planning stage. Use this guide to get your timing and messaging just right.

Ryan Kodzik February 23, 2024 Klaviyo & Email Strategy
What You Need to Know About DMARC: February’s Google and Yahoo! Sender Requirement Changes

What You Need to Know About DMARC: February’s Google and Yahoo! Sender Requirement Changes

Google is a real business powerhouse. It’s been a digital juggernaut for decades. Today, whether it’s search, advertising, or email, no one questions that Google reigns supreme. This impressive reputation has been well earned. Google knows what it’s doing, and more importantly, it’s hard for a business to succeed without it. So now, when Google makes […]

Ryan Kodzik January 31, 2024 Klaviyo & Email Strategy
7 Best Practices When Emailing Your Customers

7 Best Practices When Emailing Your Customers

Following customer email best practices can boost engagement, new subscribers, and your marketing KPIs. Implement these steps to maximize your results.

Ryan Kodzik May 18, 2023 Klaviyo & Email Strategy

Post Purchase Email: 5 Examples for Ecommerce Email Marketing

Post-purchase flows keep customer satisfaction high after a successful purchase. See how automating the process can improve engagement and revenue.

Ryan Kodzik November 28, 2022 Klaviyo & Email Strategy