Insights

What Is the Online Buyer’s Journey, and How Can You Map One for Your Business?
Understanding the online buyer’s journey will make your marketing content more engaging. Use this guide to plan out content creation and campaigns.
Understanding the online buyer’s journey will make your marketing content more engaging. Use this guide to plan out content creation and campaigns.

The Basics and Best Practices of Managing Returns and Exchanges in Shopify
Refine your processes for returns and exchanges in Shopify to maximize customer loyalty. Follow these steps to build out your workflow and policy.
Refine your processes for returns and exchanges in Shopify to maximize customer loyalty. Follow these steps to build out your workflow and policy.

What You Should Know Before Selling a CBD Product on Shopify
Selling a CBD product on Shopify is complex, but it can be safely done. Read this guide to learn more about selling CBD on Shopify.
Selling a CBD product on Shopify is complex, but it can be safely done. Read this guide to learn more about selling CBD on Shopify.

What Is AOV, and How Can You Increase It?
What is AOV? How can this metric improve your business performance? Read our helpful guide to develop your next strategy.
What is AOV? How can this metric improve your business performance? Read our helpful guide to develop your next strategy.

How Shopify Collections Can Organize Your Products and Increase Your Sales
Shopify Collections is a versatile tool for getting the right products in front of your shoppers through better organization. Learn more about your options.
Shopify Collections is a versatile tool for getting the right products in front of your shoppers through better organization. Learn more about your options.

4 Ways to Improve Your eCommerce Store’s Customer Retention Rate
Knowing how to increase customer retention rates can streamline your business growth. Grow your customer retention rate with these eCommerce strategies.
Knowing how to increase customer retention rates can streamline your business growth. Grow your customer retention rate with these eCommerce strategies.

6 Advantages of Pre-Orders on Shopify Sites
Learn more about the advantages of pre-orders and how you can start gaining more customer insights and revenue through pre-orders on Shopify.
Learn more about the advantages of pre-orders and how you can start gaining more customer insights and revenue through pre-orders on Shopify.

5 Steps to Get Your Website Ready for Holiday Campaigns
Preparing your website and holiday campaigns ahead of schedule can help ensure a smooth holiday selling experience. Follow these steps to get started.
Preparing your website and holiday campaigns ahead of schedule can help ensure a smooth holiday selling experience. Follow these steps to get started.