Insights
What Is Conversion Marketing? Strategies for Shopify Success
If you’re running a Shopify store, every visitor that lands on your site is an opportunity. The question is—how many of those opportunities are you actually turning into customers? The difference between a store that sells and a store that thrives often comes down to one thing: conversion marketing. It’s not about throwing money at […]
If you’re running a Shopify store, every visitor that lands on your site is an opportunity. The question is—how many of those opportunities are you actually turning into customers? The difference between a store that sells and a store that thrives often comes down to one thing: conversion marketing. It’s not about throwing money at […]
Ads Are More Expensive: Focus on Increasing Conversion Value
Organizations that prioritize conversion value over ad metrics can see a higher return on investment. Learn more about CRO and how to get started.
Organizations that prioritize conversion value over ad metrics can see a higher return on investment. Learn more about CRO and how to get started.
Can Selling on Amazon Increase Your Shopify Success?
Selling on Amazon is a powerful strategy for eCommerce businesses. Learn more about adding a new channel to your business alongside your Shopify site.
Selling on Amazon is a powerful strategy for eCommerce businesses. Learn more about adding a new channel to your business alongside your Shopify site.
What’s Your Churn Rate? Using Negative Metrics to Create the Best 2024 Strategy
Track negative metrics like customer churn rate to learn more about how your eCommerce business is performing and what strategic changes you need to make.
Track negative metrics like customer churn rate to learn more about how your eCommerce business is performing and what strategic changes you need to make.
Conversion Rate Optimization: Why a Long-Term, Iterative Strategy Is the Best Option
The right conversion rate optimization strategy prioritizes constant monitoring and adjustments. See how this approach can drive more conversions and sales.
The right conversion rate optimization strategy prioritizes constant monitoring and adjustments. See how this approach can drive more conversions and sales.
Sustaining Business Performance and Maintaining Momentum-Based Growth During a Recession
Keeping your market position or growing your business is possible during recessions. Learn more about sustaining business performance when the market turns.
Keeping your market position or growing your business is possible during recessions. Learn more about sustaining business performance when the market turns.
The Importance of Customer Lifetime Value: What It Is & Why It Matters
Learn more about the importance of customer lifetime value, how to measure it, and how to increase it to optimize your online business’s profitability.
Learn more about the importance of customer lifetime value, how to measure it, and how to increase it to optimize your online business’s profitability.
The Art of Leveraging Repeat Business: 2023 Customer Retention Metrics in eCommerce
Customer retention is critical in eCommerce. Learn more about calculating and boosting customer retention metrics in eCommerce to make your store stronger.
Customer retention is critical in eCommerce. Learn more about calculating and boosting customer retention metrics in eCommerce to make your store stronger.