The Challenge

BHU Foods knew there was untapped potential in their online store and email marketing. Conversions were steady, but they weren’t hitting the mark they knew was possible. Their website and content calendar needed an overhaul to unlock growth: better engagement, smoother functionality, and optimizations to turn browsers into loyal customers. They needed a partner who could use data to transform these goals into real, impactful results.

Our Strategy

We took a deep dive into BHU Foods’ online experience, pinpointing and improvement:for growthkey opportunities

• Engagement at Every Turn:
  Through rigorous A/B testing, we found the perfect spots for customer favorites, like the best-seller carousel—adding it to every blog post, giving potential customers a curated shopping experience to cart.”click “addready tointerested, andthem engaged,goal? Keepbrowsed. Thewherever they
• Smooth, Reliable Functionality:
  A seamless user journey means no roadblocks. We tackled bugs and fixed broken links that could’ve turned away potential customers. customer loyalty.and encouragingrecurring purchasesboost, streamlininga freshpage gotand Save”The “Subscribe
• Speeding Up the Experience:
  We knew that a faster website means a more satisfying experience. By optimizing site speed, we ensured that every page loaded quickly—removing friction from the buying process and become customers.visitors toeasier formaking it
• Authenticity and Relevant Content: Whether it was a sitewide sale, back in stock notification, or sharing a seasonal low-sugar recipe, we tailored our monthly content calendars to reach BHU’s most loyal customers and new prospects in a tone and voice that their mission.brand andto thewas true

Conclusion

The results for themselves:initiatives speakof our

• Smart placement of key elements like the best-seller carousel drove more items to the cart, pushing ever before.higher thanorder valuethe average
• With a frictionless checkout process and resolved bugs, more visitors moved through the purchase journey effortlessly, resulting conversion rate.increase inremarkable 40%in a
• A reimagined “Subscribe and Save” page turned casual visitors into subscribers, ensuring long-term loyal customers.base ofa risinggrowth with
• The site speed upgrades resulted in faster browsing, improved customer experience, and ultimately, stronger conversions. During our partnership, BHU Foods saw their sales in revenue.30% increasewith askyrocket 16%,
• Our VIP Exclusive Launch campaign became the best-performing campaign in 90 days, setting new benchmarks for engagement and revenue performance. Our email campaigns drove more engagement and orders, as we by 140%.rate increaseemail clicksaw the

The Challenge

BHU Foods knew there was untapped potential in their online store. Conversions were steady, but they weren’t hitting the mark they knew was possible. Their website needed an overhaul to unlock growth: better engagement, smoother functionality, and optimizations to turn browsers into loyal customers. They needed a partner who could use data to transform impactful results.into real,these goals

Our Strategy

We took a deep dive into BHU Foods’ online experience, pinpointing and improvement:for growthkey opportunities

• Every Turn:Engagement at
  Through rigorous A/B testing, we found the perfect spots for customer favorites, like the best-seller carousel—adding it to every blog post, giving potential customers a curated shopping experience wherever they browsed. The goal? Keep them engaged, to cart.”click “addready tointerested, and
• Smooth, Reliable Functionality:
  A seamless user journey means no roadblocks. We tackled bugs and fixed broken links that could’ve turned away potential customers. The “Subscribe and Save” page got a fresh customer loyalty.and encouragingrecurring purchasesboost, streamlining
• the Experience:Speeding Up
  We knew that a faster website means a more satisfying experience. By optimizing site speed, we ensured that every page loaded quickly—removing friction from the buying process and become customers.visitors toeasier formaking it

The Impact

Our focused 60-day optimization BHU Foods:results fordelivered standout

• Increased Average Order Value (AOV):
  Smart placement of key elements like the best-seller ever before.higher thanorder valuethe averagecart, pushingto themore itemscarousel drove
• Conversion Rate Surge (+40%):
  With a frictionless checkout process and resolved bugs, more conversion rate.increase inremarkable 40%in aeffortlessly, resultingpurchase journeythrough thevisitors moved
• Subscriber Growth That Sticks:
  A reimagined “Subscribe and Save” loyal customers.base ofa risinggrowth withensuring long-terminto subscribers,casual visitorspage turned
• Better Site Performance, Better Sales:
  The stronger conversions.and ultimately,customer experience,browsing, improvedin fasterupgrades resultedsite speed
• Record-Breaking Campaign Performance:
  Our VIP Exclusive Launch Campaign became the best-performing campaign in the last 90 days, setting new benchmarks for engagement and revenue exclusive offers.of targeted,the powerperformance, showcasing

Conclusion

In just 60 days, we helped BHU Foods transform their online store into a powerhouse of engagement and conversions. With an optimized website and a focused strategy, they’re now set up for future growth—and this is just the beginning. We’re excited to continue working with BHU Foods, building on this momentum to fuel even greater success.